Spread the cost with phased projects
Need content but your business feeling the pinch? I’m making it easier than ever to get the words your business needs with phased projects. Find out more!
Editorial feature for boots uk: male menopause
In 2024 I was commissioned by Boots’ UK to write an article on the male menopause for their magazine, Health & Beauty. Read all about it here.
Once upon a time… there was an impossible brief
Are you sitting comfortably? Then let me tell you the story of the copywriter and the impossible brief.
Hashtag piggybacking: what is it and how can it help your digital campaign?
What is hashtag piggybacking and how can it help boost the success of your digital campaign?
When was your last smear test?
Smear tests save lives. Fact. Knowing when yours is due - and getting it done - could prevent you from developing cervical cancer.
2023 wrapped up - q4 update
I’m wrapping up Q4 and looking back on what’s been happening at WCHQ over the last few months
the importance of creating content with purpose
Once upon a time there was a tech company who needed help defining the purpose of their content…
Gone Phishing: top tips for spotting phishing cybersecurity scams
Top tips for spotting phishing attacks that could put your identity and bank balance at risk
how to spot the tele-scam
How to spot the Tele-Scam, the latest scam targeting freelancers
HPV Vaccine: Not just for girls!
The HPV vaccine can save lives, but did you know it’s not just for girls?
“Cancer won’t be the last thing that f*cks me” - why I think girl vs cancer got this campaign all wrong
“Cancer won’t be the last thing that f*cks me” - why I think that Girl vs Cancer really missed the mark with this campaign.
book me and support crisis at christmas
For every new project booked and confirmed between now and Christmas, I’ll be donating a place to Crisis at Christmas
Copycon roundup #6 - What’s in a name?
What’s in a name? Check out my CopyCon roundup of the presentation by Jamie and Orlaith at Reed Words.
Copycon roundup #5 - how to generate fresh ideas
Generating fresh ideas is a challenge every copywriter faces. So, how do you come across as original when everyone seems to already be talking about the topics you want to discuss? Tiffany Markman has the skinny.
Copycon roundup #4 - neurodiversity in creativity
ADHD is a superpower in the creative industry, you just need to know how to harness it! Honor’s presentation at CopyCon revealed more.
Copycon roundup #3 - When is your target customer not your target customer?
Sometimes your target customer really isn’t who you think it is. Aimée’s CopyConX presentation revealed more.